Designers

Waiola

WAIOLA was founded in 2014, although not under its current name, following a natural evolution of the brand. It is a project created and directed by designer Noemí Marcelino Ortega, with the vision of developing distinctive swimwear for those who seek more than just a swimsuit: a unique piece with personality.

The brand stands out for its original prints, developed from scratch as an essential part of each collection, bringing exclusivity and a unique visual language. Its designs, primarily focused on women, combine sensuality, elegance, and character, while also including proposals for men, boys, and girls.

WAIOLA is part of Tenerife Moda and holds the sustainable fashion seal awarded by the Cabildo de Tenerife. Committed to sustainability, the brand embraces responsible production, carefully considering processes, materials, and environmental impact.

In addition to swimwear, WAIOLA develops summer clothing and paper-based accessories, expanding its creative universe while staying true to its essence.

POLAR GLOW

POLAR GLOW draws inspiration from the Arctic, the ancestral territory of the Inuit people, where life is shaped in balance with one of the most extreme environments on Earth. In this culture, the Northern Lights are not merely a natural phenomenon, but a manifestation connected to their ancestors — a living presence in the sky.

From this perspective, the collection places the aurora borealis at its core, translating its moving light onto the body through enveloping prints, color transitions, and shifting effects that define its visual identity.

The design is based on a minimalist approach and precise pattern-making, allowing the body and femininity to take center stage. Two chromatic universes structure the collection: the depth of the polar night — deep blues, mauves, and intense burnt tones — and the light that crosses it — aqua greens, pinks, and luminous mauves.

Lycra, stretch tulle, neoprene, and silk are combined with boreal-inspired stones that bring shine and texture.

The collection is completed with a capsule of accessories by Pendientera, featuring geometric forms and a contemporary language, exploring an iridescent palette capable of capturing and reflecting light.

POLAR GLOW is a collection where light transforms into body, movement, and attitude.

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Designers

Waiola

POLAR GLOW